0:06
By
now,
you've
heard
me
mention
the
importance
of
sales
systems
approximately,
I
don't
know,
a
gazillion
times,
maybe
not
that
many,
but
I
talk
about
it
a
lot,
and
how
they
can
transform
your
kitchen
and
bath
business
into
a
well
oiled
profit
machine.
You've
also
learned
how
to
get
your
leads
into
the
system,
ensuring
you've
got
a
steady
stream
of
potential
clients
to
work
with.
But
what
comes
next?
How
do
you
navigate
the
labyrinth
of
data
that's
accumulated?
How
do
you
determine
what's
working
and
what
needs
attention?
That's
where
we
dive
into
the
exciting
world
of
KPIs,
or
Key
Performance
Indicators,
in
this
episode.
Now,
hold
on
a
second.
I
know
that
some
of
you
are
thinking,
metrics?
KPIs?
That
sounds
about
as
thrilling
as
watching
paint
dry
or
reading
the
dictionary.
But
trust
me,
as
a
business
owner,
these
metrics
are
the
key
to
unlocking
your
success
and
understanding
how
your
sales
system
is
performing.
Instead
of
spending
your
precious
time
digging
through
data
or
scrambling
to
find
information,
these
KPIs
provide
you
with
a
simplified,
one
glance
overview
of
your
business
health.
Think
of
them
like
a
check
engine
light
on
your
dashboard.
You
don't
need
to
pop
the
hood
and
inspect
the
engine
every
time
before
you
start
your
car.
Instead,
the
check
engine
light
informs
you
when
attention
is
needed.
That's
precisely
what
KPIs
do
for
your
business.
They
tell
you
when
and
where
you
need
to
focus
your
efforts.
KPIs
are
about
as
exciting
as
it
gets
when
you're
a
business
owner,
and
if
you
don't
believe
me
yet,
here's
why.
Picture
this.
You've
got
your
business
to
run.
You're
busy
managing
teams,
clients.
and
then
never
ending
to
do
list.
You
don't
have
time
to
micromanage
every
aspect
of
your
business.
That's
where
KPIs
come
to
the
rescue.
They're
your
guiding
light,
highlighting
what's
important
and
what
needs
your
attention.
There
is
no
shortage
of
possible
data
points
available
from
your
systems.
But
we're
going
to
make
it
simple
and
avoid
boring
you
with
an
exhaustive
list
of
metrics.
Instead,
We're
focusing
on
your
top
three
sales
system
KPIs.
These
are
the
metrics
that
can
transform
your
business,
and
they're
not
as
complex
as
you
might
fear.
The
beauty
of
KPIs
is
that
they
provide
a
clear
view
of
how
your
business
is
performing,
and
they
do
it
in
a
way
that
doesn't
consume
all
your
time.
So
here
are
the
top
three
KPIs
that
every
kitchen
and
bath
design
business
owner
needs
their
eyes
on.
Number
one,
the
number
of
new
leads
per
week.
You
might
have
some
repeat
clients,
but
not
everyone's
embarking
on
a
new
kitchen
or
bathroom
project
each
year.
If
you've
got
strategic
partners
like
builders
or
interior
designers
bringing
you
new
leads,
that's
fantastic.
However,
it's
essential
to
keep
a
pulse
on
how
many
new
leads
are
entering
your
system
per
week.
each
week.
Over
time,
you'll
establish
your
baseline
for
the
target
number
of
new
leads
per
week.
This
metric
sets
the
stage
for
your
business's
future
health.
Number
two,
the
second
KPI
is
all
about
how
quickly
leads
are
engaged.
This
means
tracking
the
last
interaction
a
lead
had
with
your
business.
You
want
this
last
interaction
to
have
occurred
within
a
specific
time
frame,
usually
no
more
than
two
weeks.
For
each
business,
this
engagement
rate
can
vary.
Still,
it's
a
critical
KPI
to
ensure
that
leads
stay
warm
and
engaged.
If
a
lead
hasn't
been
engaged
within
a
week,
it's
a
signal
that
they
might
be
cooling
off.
So,
you'll
want
to
ensure
regular
touch
points
with
leads.
This
metric
is
all
about
maintaining
the
value
of
those
existing
leads,
ensuring
they
don't
go
untouched
or
grow
cold.
And
KPI
you
want
to
watch
closely,
is
the
potential
revenue
in
the
pipeline.
Each
deal
or
project
comes
with
an
associated
revenue
potential,
the
project.
This
KPI
allows
you
to
monitor
how
much
revenue
you
can
expect
from
deals
in
progress.
It
helps
you
see
if
you're
on
track
to
meet
your
revenue
goals,
and
it
can
also
indicate
whether
you're
about
to
run
into
a
capacity
problem.
A
sudden
surge
in
potential
deals
can
be
a
pleasant
challenge,
but
it
might
also
mean
you'll
need
to
expand
your
team's
capacity
to
meet
the
demand.
Having
these
top
three
sales
system
KPIs
at
your
fingertips
enables
you
to
monitor
your
sales
health
quickly,
much
like
checking
your
car's
dashboard
before
you
hit
the
road.
You
can
see
if
the
engine
is
running
smoothly
without
having
to
pop
the
hood
and
check
every
little
detail.
With
KPIs,
you're
ensuring
your
sales
system
is
in
good
shape,
saving
you
time.
making
more
money
and
increasing
your
potential
earnings
on
every
project.
In
the
next
episode,
we'll
expand
your
metrics
horizon
and
discuss
additional
data
available
from
your
sales
system
that
can
be
helpful
in
diagnosing
issues
and
addressing
potential
challenges
before
they
have
a
chance
to
take
you
off
track.
Hire
help.
My
book
on
how
to
use
experts
to
shortcut
improvement,
growth,
and
capacity
is
now
available.
Get
all
the
details
and
buy
it
by
going
to
hire
help
book.com.
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you
enjoyed
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episode,
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