Elevated with Brandy Lawson

Case Study: Aspirational Brand

• Brandy Lawson • Season 2 • Episode 19

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0:00 | 5:17

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Transformation is hard, uncomfortable and sometimes in the middle of the journey, we aren’t sure we still want to end up in the destination we set out for. It’s even more challenging if we’ve hired someone to help us.

It’s story time in this episode of Leverage Your Spark, and it’s a tale of a pet-focused brand with big aspirations.



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